New York: Benetton, 1991. First Edition. Inaugural issue of Colors; a defining moment in late 20th century branding, magazines, and graphic design. Announcing its arrival with Oliviero Toscani's eye-catching photo of a just born baby, the magazine is filled with international photo-journalism on a range of issues, with intentional inclusion of the controversial. The back half of the magazine is the funder Benetton's Fall - Winter 1991-1992 catalog, with their trademark multi-racial, multi-ethnic models. Created by Toscani and Tibor Kalman at Kalman's design studio M&Co, in New York. Light wear to the covers, and a few horizontal creases to the spine paper, else near fine. Rare.